This Undervalued E-Commerce Retailer Says it's Exploration into Strategic Alternatives is Nearing Completion

Strategic Alternatives and a Turnaround in Progress are Creating a Deep Value Opportunity

This nano-cap e-commerce retailer has seen its valuation collapse in recent years from over $20 a share all the way down to a measly $0.74 per share. This is despite having a market cap of $43.6 million while holding nearly $20 million in cash, having a modest amount of debt, and a net asset value of $1.06 per share. After years of underperformance, major investments in a new automated warehouse, and a replatformed website, it looks like things are finally beginning to pay off.

This business still faces challenges though, including a heavy reliance on overseas suppliers and steep tariff exposure, but management is actively pursuing “strategic alternatives” including a potential sale of the company. With over $299 million in sales during the first half of 2025, substantial inventory assets, and a leading online presence, the company may be worth significantly more than its current share price would suggest.

I’ve been following this company for a while and this business is a substantial portion of my investment portfolio. This company has made me nervous over the past year but it does look like they are finally rounding the corner on selling off their business or finding some other way to maximize shareholder value. Let’s dig in.