The Value Road

The Value Road

A Deep Value Opportunity in the Firearms Industry’s Downturn

Why This Leading Firearms Manufacturer Looks Undervalued

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The Value Road
Sep 02, 2025
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A little over two weeks ago, I wrote about one of America’s best-known firearms manufacturers and why I believe they’re undervalued. For many of the same reasons, I see another major player in the industry presenting a similarly compelling opportunity.

The firearms sector is currently deep in a cyclical downturn with valuations at levels not seen in well over a decade. Inventories are high, demand has cooled, and smaller competitors are struggling to survive. That said, for the larger manufacturers with scale, brand recognition, and a diversified product lineup, these conditions could set the stage for long-term gains.

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